Atlanta Symphony Orchestra: Jennifer Jefferson

We’re in the process of uploading some new videos from various interviews we held with members (both musicians and staff) of the Atlanta Symphony Orchestra. I think, especially since this is an (often) underrepresented part of the music business, these interviews will be helpful for all of you, whether or not you are involved with this area. So much of the hype of music marketing/trends is only specific to ‘popular’ music, and really there is so much more to be said for the rest of the music community that doesn’t concern what Trent Reznor is currently ranting about.

This first interview, Jennifer Jefferson, Interactive Media Manager, talks about her job as media manager, how the state of the music industry affects her job, and the importance of new media.